2022 Google Ads Trends That Could Change Digital Advertising

Do you know, in 2022, 80% of Internet traffic is expected from video content? If you don’t, you may miss the profit that video ads can bring to your business. Whether well-established or start-ups, businesses should keep their focus on the latest Google ads trends (like the one above) to create a successful PPC campaign.… Continue reading 2022 Google Ads Trends That Could Change Digital Advertising

4 Reasons Why Dental Practices Should Invest in Digital Marketing

Over 86% of people find the location of a business using Google Maps, changing the way patients find dental services. As a result, SEO for dentists is increasingly becoming a prerequisite for dental practices to establish brand authority. But for a dentist, it’s difficult to find a new patient online as the internet continues to… Continue reading 4 Reasons Why Dental Practices Should Invest in Digital Marketing

Your Beginner Guide For Google Ads Campaign | Step-By-Step

90% of online consumers admit that search engine ads influence their shopping decision. And in the world of search engine advertising, Google Adwords holds the king’s crown. The digital giant holds 92.8% of the search engine market share. Therefore, it represents a great opportunity for marketers. The Adword platform by Google offers powerful tools to… Continue reading Your Beginner Guide For Google Ads Campaign | Step-By-Step

Google Core Web Vitals – How To Optimize Them As Per New Algorithm

You might have already heard the news about the latest Google algorithm update – the Google Core Web Vitals. Currently, only about 22% of websites have passed Core Web Vitals score – Largest Contentful Paint (CLS), First Input Delay (FID), and Cumulative Layout Shift (CLS) score. Google is planning to eliminate websites with low Core… Continue reading Google Core Web Vitals – How To Optimize Them As Per New Algorithm

Google Discover May Boost Your Traffic By 2X – Know How!

“Tell me what you search, and I will tell what you like.” This is the principle of Google Discover, earlier known as Google Feed. This new AI functionality can supremely benefit digital marketers and SEO professionals alike. It is an outstanding source of web traffic if used correctly. The best part is, it lets users… Continue reading Google Discover May Boost Your Traffic By 2X – Know How!

What is Technical SEO? Your Practical Guide For Best Practices!

We know what you are thinking – why bother with Technical SEO when you have already implemented the overall SEO? To get to the answer, first you should understand: What is Technical SEO? Technical SEO is a process to ensure that your website matches the modern technical standards of search engines. Search engines are continuously… Continue reading What is Technical SEO? Your Practical Guide For Best Practices!