Ten years ago, reaching out to customers was easy if you could craft a compelling message section over the newspaper or radio. And that’s it! You’re done! Now we’ve got a whole slew of TV channels, millions of websites and infinite “Applications” along with the alphabet soup DMP’s, API and SDK. Marketing is the process… Continue reading A Brief Guide on Principles of Marketing
Rahul Vij
Updated: February 9, 2022
Metaverse landscape has been making headlines for months now. Greater than a fad, metaverse has been a 3D virtual universe herald shift from Web 2.0 to Web 3.0, influencing our way of life. But what is the meaning of metaverse? Think of Fortnight, a virtual reality game where different avatars compete, fight and attend events… Continue reading Metaverse Marketing: The Next Big Thing in Marketing Frontier
Rahul Vij
Updated: February 4, 2022
Globalization has brought the world together. Days of being unable to reach your brand from one corner to another are now things of the past. With the brimming cultures everywhere in the world, you get to mingle the greatest concepts in your product and service to make it suitable for various markets. Once you have… Continue reading How Does International Marketing Lead Your Business to The Peak of Success
Rahul Vij
Updated: February 4, 2022
Learn: How to speed up your NFTs Sale NFTs or the Non-fungible tokens have taken both the art and the digital world by storm. Last year, Elon Musk’s girlfriend Grimes sold her NFT artworks for $5.8 Million in just 20 minutes. Recently, one digital artwork known as The Merge by digital artist Pak sold for… Continue reading 13 NFT Marketing Strategies to Promote And Sell Your Collection!
Rahul Vij
Updated: February 1, 2022
Whether you are an experienced marketer or a newbie marketing enthusiast, you must keep the windows of your mind open at all times to capture even the slightest of ideas that come your way. There is no such thing as having too much on your plate. If you want to be successful and outrank your… Continue reading Top 8 Marketing Books: Acquire Wisdom from the Experts
Rahul Vij
Updated: January 28, 2022
Now that 2021 is over, how are you planning to upgrade your B2B customer experience? With myriad studies highlighting the importance of customer retention, building a relationship with customers has never been more important. Today, 49% of consumers are willing to pay more with brands that offer personalized experiences. If you add bonus features, buyers… Continue reading Relationship Marketing – Fueling Buyer – Seller Connection
Rahul Vij
Updated: January 28, 2022
The Super Bowl is arguably advertising’s biggest forum. With a skyrocketing viewership, it is every marketer’s dream. Unfortunately, there are no free lunches in the world of marketing. For example, the ticket’s face value for a 30-second ad run was over $5 million in 2021. Moreover, these costs exclude production costs, additional executions in digital… Continue reading How is Ambush Marketing Breathing Life in The Ad Game of Brands?
Rahul Vij
Updated: January 24, 2022
Do you want to know a secret about how some businesses can constrict maximum attention with marginal campaign cost? The answer to this question lies in one single term, and that is moment marketing. Moment marketing- An art of turning adversity into opportunity Let us offer some basic details about moment marketing to you all.… Continue reading Moment Marketing – It’s Time to Market in the Moment
Rahul Vij
Updated: January 21, 2022
Understanding Distributed Marketing: How It Works and How to Benefit Your Brand 75% consumers expect companies to provide experience across different channels. Imagine baking cookies decorated in different shapes without a cookie cutter. Thanks to cookie cutters, bakers no longer toil for hours to make complex cookies of different shapes. When it comes to marketing,… Continue reading How is Distributed Marketing Changing The Traditional Marketing Landscape?
Rahul Vij
Updated: January 20, 2022
Unbounce reports 44% of brands across the world spend more than $10,000 every year on A/B testing their products! How much are you investing in booming your brand? The good news is you don’t need a big budget to supersede your competition. However, you need a dedicated Conversion Rate Optimization (CRO) team to ensure you’re… Continue reading Ten Questions To Help You Hire The Best CRO Agency
Rahul Vij
Updated: September 6, 2021
