Beginner’s Brief Guide to CRO – How to Boost Website Conversions as a Novice

The path to success of your online business is easy – the marketing team works to drive traffic towards the website, further converting into leads that the sales team finally close. After it starts generating revenue, marketers then plan new ways to drive more traffic, and eventually more success to the business. Sounds like a… Continue reading Beginner’s Brief Guide to CRO – How to Boost Website Conversions as a Novice

More Traffic & Conversions – 5 Call to Action Ideas You Can’t Resist

As soon as people visit your website, you want them to make a move. And it’s justified as that is exactly what you made the site for so you should learn basic principles for creating perfect landing pages. Be it subscribing to your mailing list, newsletters, or sharing content on your blog or buying something… Continue reading More Traffic & Conversions – 5 Call to Action Ideas You Can’t Resist

Google Shopping Insights: Smart Way to Know What Your Customers Want

Released at WSJDLive, October 20, 2015, Google launched an exceptional tool called Shopping Insights in beta phase. The tool is meant to show retailers and other businesses statistical data about what and how much customers are searching for a specific product in their cities. Google Shopping Insights is helpful in showing the top searched and… Continue reading Google Shopping Insights: Smart Way to Know What Your Customers Want

How to Create Great Content to get Organic Search and Social Traffic?

Content Marketing is an approach that engages customers at all levels. A solid Content-Driven battle is the most essential thing that you need to amplify your marketing. But this will only and only work when it addresses what a large number of people are searching for and sharing on social media, that your competitors are… Continue reading How to Create Great Content to get Organic Search and Social Traffic?

How is Digital Marketing Powerful for your Business?

Are you struggling to keep pace with quickly changing consumer behavior? The savior is – Digital Marketing. The Digital Marketing techniques make a bridge between what consumers demand and what they receive. It is estimated that around 40% of the world’s population are using digital services over internet. This fact alone is enough to show… Continue reading How is Digital Marketing Powerful for your Business?

Social Media Marketing – The Big Trend Explained

June 30th, 2016 was marked as seventh-annual official global celebration of Social Media Day. Started by Mashable in 2010, it is a way to appreciate and celebrate Social Media’s impact on worldwide communication. Hundreds of cities around the globe have already officially endorsed this Day. People have attended Meetups and those who can’t join in… Continue reading Social Media Marketing – The Big Trend Explained

Essential Google Terms Every Internet Marketer Should Know

While working on Google platforms as an Internet Marketer, you might have across various terms that are used more often. To understand the Google work environment, it is important for every Internet Marketing professional to have a good grasp of these terminologies. If you are not aware of these common terms, then you will face… Continue reading Essential Google Terms Every Internet Marketer Should Know